Digital dilemma: Amazon pushes to package up more profit - The Globe and Mail

Digital dilemma: Amazon pushes to package up more profit - The Globe and Mail



{Q}Amazon’s relationship with the traditional gatekeepers of the content it
sells – publishers, record companies, movie studios – has never been
straightforward. On one hand, the world’s most powerful online retailer
relies on those companies for the bulk of its digital media offerings –
one of the fastest-growing product categories in its catalogue. But at
the same time, Amazon is under growing pressure to finally start turning
its massive customer base into equally massive profits. That means, in
turn, that the retailer is under similar pressure to squeeze its content
partners even harder for lower prices.{EQ}