Critical Thinking: How Can Publishers Change the Perception That Print is Dying? – Editor & Publisher

Critical Thinking: How Can Publishers Change the Perception That Print is Dying? – Editor & Publisher: Alex Delaney-Gesing, 21, senior, Kent State University (Kent, Ohio)

Delaney-Gesing is a magazine journalism major. She is currently serving as the summer editor for Kent State’s student-run newspaper, The Kent Stater, and writes for the university’s student magazine, The Burr.

Where did this notion that print is on the decline come from? The rise of the digital age? Newspapers and magazines’ formatting has now expanded to include Web and mobile. However, that doesn’t mean these mediums are replacing the original. In fact, a study conducted by Nielsen found that 51 percent of newspaper readership is exclusively in print.

Today’s digital age consists of instantaneous news. The latest topics and events are now just fingertips away from the average reader. In response, the content of print has had to change. The hard, breaking news that used to grace the front pages and had readers grappling to get ahold of the daily newspaper is no longer possible.