Digital printing is the alternative to minimum order quantity - The Noel D'Cunha Sunday Column – PrintWeek India

Digital printing is the alternative to minimum order quantity - The Noel D'Cunha Sunday Column – PrintWeek India: Digital printing is the alternative to minimum order quantity - The Noel D'Cunha Sunday Column

By Noel D'Cunha,

10 September 2016

Ajay Joshi of Penguin Random House India, a major trade publisher in India, works with three print partners, two conventional and one digital. In this Part II of the series on digital print in publishing, he says, digital printing has enormous potential in India. For this to succeed, publishers, printers, and technology providers have to come together under one platform; teamwork is the mantra.

In this Sunday Column, Joshi discusses moves that can make digital printing key to a nimble publishing industry.